Parkview Health believes that generosity heals and that each individual has an opportunity to be a part of their mission to improve the health of the community through generosity. Contributions to the Parkview Foundations are vital to help Parkview Health meet the health needs of residents throughout Northeast Indiana and Northwest Ohio. Tax-deductible charitable donations and bequests provide new equipment, fund expansion of medical facilities, and support quality health services and outreach programs. Volunteer boards of directors govern the health system, the hospitals, and the Foundations. Parkview Health needed a new site in order to tap into a resource that could provide for increased donations and event registrations. Parkview Health also realized that frequent communication with their constituents was necessary in order not to be forgotten.
King + Knight is a people-focused digital agency that specializes in web, mobile, and business application development. The firm ensures that their clients’ needs come first and their technical egos second. For clients’ projects to be successful and their firm to continue growing, they have committed to having a strong focus on their clients’ needs. King + Knight provides clients with the personal attention they may not receive from a larger agency.
Beyond their clients, King + Knight is also people-focused with their team members and business partners. They strive to see the human being first, and then worry about the rest. Their team also aims to make their community a better place. This made for a natural partnership with Parkview Foundations, and Sitefinity was just the right tool for the job. King + Knight worked with Parkview Foundations and provided them with a site that is easy to update, allows for online event registration and donations, and provides an easy way for Parkview Health to make these updates in a timely manner.
Sitefinity’s tools made the building of this site successful. Since Parkview Foundation’s launch, the initial reaction has been extremely positive. Site traffic, registrations, and donations have been increasing steadily since launch:
|Metric ||Increase/Decrease |
|Visits ||Average 124% increase from keyword searches and new visitors |
|Mobile Visits ||Average 272% increase from iPad, iPhone, and Android devices |
|Event Registrations ||13% increase |
|Donations ||101% increase |