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Actually, Sitefinity built-in analytics is based on Google Analytics. You may define your Google Analytics widget in each page in order to the statistics can be computed by Google, or you can add the widget to a template used by the pages, as commented in the following link:
For more information about how to configure Analytics in Sitefinity, please take a look to the following link:
Please feel free to getting back to us if you need further assistance.
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