Whitepapers and Solution Briefs

  • Three Steps to a Better Mobile Strategy

    Gabe Sumner
    Mobile device proliferation continues at a break-neck pace, far outpacing the ability of content providers to keep up. There’s no doubt that the mobile storm is coming, with 2014 pegged as the year when mobile web access tops that from desktops. Whether you are just starting to address mobile, or reevaluating your current mobile strategy, this whitepaper presents three steps to jumpstart your mobile strategy and help you find the one that’s right for you.
  • Maximizing SharePoint Assets via Effective Web Content Management

    Gabe Sumner

    SharePoint is a great tool used by thousands of organizations to collaborate, store data, and keep dispersed workforces working in sync. Because organizations rely on SharePoint for some things, it creates an incentive to use SharePoint for ALL things, including web content management (WCM). While SharePoint is a fantastic product, it wasn't designed for complex web content management tasks. This whitepaper will review the challenges of using SharePoint as WCM and explore how customers are better served by Sitefinity Connector for SharePoint when leveraging their SharePoint assets for public-facing websites and mobile apps.

  • Managing the Rising Tide of Mobile-Devices with Responsive Design

    Jordan Angelov and Gabe Sumner
    Mobile traffic is expected to overtake desktop Internet usage by 2014. With the proliferation of various screen sizes and resolutions, organizations increasingly need a mobile strategy to help them deliver an optimized web experience across all devices and platforms. This whitepaper explores the cutting-edge responsive design technique which enables a single website template to adapt fluidly to numerous devices, and explains how you can leverage it for your website with Sitefinity.
  • SEO Checklist: 7 Essential Checks Before Launching Your Sitefinity Website

    Stanislav Padarev

    Before publishing a new Sitefinity website, you should validate that your pages are aligned with current best practices in Search Engine Optimization (SEO). Sitefinity comes with great out-of-the-box tools that can be an enormous resource to you when developing your SEO strategy, a critical step if you are to avoid common SEO mistakes that set efforts back. This article provides a detailed checklist of tasks that will help maximize your SEO efforts. Complete these before you publish, and your SEO program will be in good shape.

  • Sitefinity Security and Best Practices

    Svetla Yankova
    Many large organizations rely on Sitefinity for delivering their web presence - from government agencies, financial institutions and Fortune 500 companies to various businesses all over the world. Security is one of the aspects that no organization can compromise with. This whitepaper reviews the most common threats that organizations face today, what Sitefinity is doing to prevent them, and what extra steps are available in order to make your environment more secure.
  • ASP.NET MVC in Sitefinity

    Ivan Osmak
    Sitefinity is the first content management system to offer developers the ability to switch freely between WebForms or ASP.NET MVC when developing web applications. Depending on your project needs, Sitefinity allows you to choose among several types of Sitefinity pages and templates: hybrid, pure and classic. This whitepaper explores the ASP.NET MVC and Razor support in Sitefinity and explains the modes in which it could be used.
  • CMS & Ecommerce in One Application

    Steve Miller
    For organizations that are managing online stores and web content there are numerous benefits of integrating Content Management Systems and Ecommerce into a single application. Read this whitepaper to see how combining these components provides a better experience for the user, while simultaneously creating new business value. 
  • Six Reasons Why Building With an Open Source CMS May Not Be Right in the Long Run

    Developer Focus
    If you develop websites with any regularity, you probably gravitate towards a small group of content management systems. You know the technologies you like (.NET, PHP, Java, etc.) and seek out a CMS that suits your preference. You very likely have some open source favorites as well. They may have some headaches, but at least you know your way around them. The devil you know, so to speak…So here's a question: where in the CMS evaluation process do you factor the website post-launch?
  • Six Reasons Why an Open Source CMS May Not Be Right for Your Business

    Business Focus
    When making decisions about a new website, selecting the Content Management System (CMS) may be far down your list of concerns. You may even leave this decision up to your developer and won't ever discuss CMS selection as part of the project plan. Many developers use an open source CMS because they're free, familiar, and fall into the “devil I know” category. In this analysis, ongoing needs are often not given enough weight, including how easy the system is to use, update, and expand. While a “free” CMS may be fine to launch the project, here are six reasons why choosing an open source CMS may not be the right long-term solution.
  • Why You Should Upgrade to Sitefinity 5

    Josh Morales
    Sitefinity 5 has introduced a number of major improvements and new functionalities to the CMS: re-architected platform, a cutting-edge user-friendly UI, lots of new features and additional opportunities for developers to extend the system. This whitepaper explores the new features and functionalities of which you can avail if you upgrade your 3.x website to Sitefinity 5.
  • Social Media Marketing: A 5-Step Strategy to Attract More Social Users and Increase Your ROI

    Petya Popova-Chilikova
    With the growth of Social Media, organizations are rapidly increasing their marketing resources in this channel and marketers need to develop effective strategies to monetize these investments. Our latest whitepaper explores the conversion potential of Social Media, and presents a 5-step strategy for increasing the return on investment from this channel.
  • Discover the Most Effective Version of Your Website with A/B and Multivariate Testing

    Gabe Sumner
    Very often marketers and content authors do not know which page variation or combination of page elements is most appealing to the end user and brings the most conversions. In our latest whitepaper, Gabe Sumner explores A/B and Multivariate Testing as methods to discover the most effective version of your page. The whitepaper discusses in detail the two different types of experiments, and helps you choose the one which is more suitable for your website and will help you reach your goals.
  • Sitefinity CMS Compared to Open Source Solutions

    Anton Hristov
    Choosing a CMS for your website is a long-term decision that has a strategic impact on an organization. Selecting between an open source CMS and a commercial product is a choice that everyone needs to make. This whitepaper outlines the advantages and disadvantages of open source solutions compared to Sitefinity CMS in terms of installation costs, support, integration, usability, upgrade, standards compliance, end user training, and return on investment.
  • Selecting a CMS Based on Ease of Use

    Gabe Sumner
    Businesses have an extremely wide range of offerings to choose from, when it comes to content management systems. Among the many selection criteria, ease of use is the primary requirement of any CMS. The easier a system is to use, the more adoption it will gain within the organization especially in the era when content management is becoming more widely recognized as a marketing platform instead of being driven solely by IT.