The Challenge
All businesses need a current and accurate website in order to be successful, and this is especially true for Hassey Realty. They recognized the importance of their web presence and launched a new website that they hoped would meet the needs of their customers. They found that getting the necessary updates completed in a timely manner was becoming a problem. Customers were not getting the important information they needed and the website was not the valuable tool Hassey Realty was looking for. Colin Hassey approached pavliks.com with this challenge, looking for a better solution. pavliks.com was able to present a solution that would give the company control and flexibility of their website and its content.
The Solution
Once the company evaluated their requirements, they were able to identify the areas that were important to them and the solutions that would make managing the website easier. Setting out clear expectations is a critical component of developing an effective website. Once the needs were known, pavliks.com presented the Sitefinity Content Management System that would allow Hassey Realty to update and control the content on the site. This system also allows for custom programming which was another important benefit.
Hassey Realty identified a need to have a consistent, professional way to present properties on the website. The look, navigation and information needed to be uniformly presented. The team at pavliks.com developed a custom Sitefinity module that allows company employees to fill in a form for each property listing. This form has custom fields, drop down menus and an area to load the property images. Once the form is completed, the information is displayed professionally on the website the way Hassey Realty wants their customers to view it. This process ensures that all Hassey Realty listings are uniform. In the same time, the new functionality provided an easy way for administering the listings without the need of formatting.
Hassey Realty also took advantage of the integrated Sitefinity mapping feature that provides a link to google maps, so the end user can get quick access to the property location. This feature is an important aspect in meeting the needs of the customer.
A new website is often an opportunity to address the branding of a company. Hassey Realty took advantage of this, and has also updated the look of their website and corporate brand, utilizing the resources of pavliks.com.
The Results
With the implementation of Sitefinity, Hassey Realty can ensure that the information on their website is always current and can be updated in a matter of minutes. The value of their web presence for their customers has been improved.
Hassey Realty also has an easy to use custom “real estate listings” module that provides hassle-free management from the CMS backend and delivers a polished and consistent presentation to the customer on the frontend.