Every day, the Lincoln Interactive curriculum is used in more than 200 schools in 11 states across the US. The volume of material is impressive: the courseware involves 28,000 pages of content, over 2600 game instances and more than 260 hours of video. This is delivered on demand to thousands of students, teachers and other educational staff.
However, finding the right content delivery technology was not simply a matter of identifying a platform capable of handling large volumes of content. Lincoln Interactive’s content creation teams needed a flexible, easy-to-use authoring environment that would not impose constraints on their way of working, while freeing them to concentrate on building innovative, engaging courses.
“We were using a very popular learning management system,” says Danielle. “Unfortunately, we increasingly found it was holding us back. It assumes that individual teachers provide and manage all the coursework, but our model is to supply pre-prepared coursework which teachers can use as they please. Our customers look to us to provide the curriculum, so our content is central to what we do. In the end, we realized that our previous system didn’t match our business needs and that we would have to look elsewhere.”
For Lincoln Interactive, conventional off the shelf solutions involved too many compromises. However, creating a content delivery system from the ground up would have been an insurmountable obstacle. Instead, they needed to base their authoring system on a web content management (WCM) platform that could handle scale and complexity, while still providing flexibility and ease of use.
“We had a demanding set of requirements, but most of all we needed a platform that would give us the freedom to develop innovative, flexible content.”
Lincoln Interactive selected Sitefinity CMS by Telerik to provide the content publishing platform for its learning management system.
• Easy authoring
For the company’s team of approximately 25 content authors, Sitefinity’s intuitive page authoring environment makes it easy to focus on content and not the technicalities. Pages are created, edited and styled in Sitefinity’s WYSIWYG page editor, with no coding skills required. Text can be pasted from troublesome sources such as Word with unnecessary formatting automatically stripped out. Deploying rich interactive functionality is simply a matter of dragging and dropping one of the custom widgets developed by Lincoln Interactive’s in-house team.
• Highly customizable
“We developed more than fifty custom widgets,” says Danielle. “These provide content and functionality. For example, every page shows a Student Explanation widget which tells the student ‘this is what you’re going to do and this is what you’ll learn by doing it’. Another popular feature is the Supplies widget which tells students what materials they need for their next lesson, so they can be prepared.”
When a page has been created, it passes from authors to reviewers, who use a custom Comments widget to add notes during the revision process. When editors finally publish the page, it remains invisible to subscribers until it has passed final quality assurance. The whole process is managed through the Sitefinity interface.
Sitefinity also helps the team manage the high volume of content. With some courses running to thousands of pages, setting up the framework for a course is a challenge in itself. Lincoln Interactive has customized Sitefinity to take care of this. Administrators use a custom backend environment to specify the structure of a course, determining nodes and pages, and applying visual themes and widgets. They also define additional information such as metadata and user roles for content authors and front end users. Sitefinity does the rest. “The system automatically creates the pages and all applicable roles so that users can be assigned appropriately and course authoring can begin. This saves a lot of time and effort.”
Delivering all this custom functionality did not require a large development resource. Lincoln Interactive’s eight-strong in-house team built and launched the system in less than a year. This included integration with existing infrastructure – Active Directory, a CRM and a grade-book system – as well as deployment to the company’s own datacenter.
“We did not know Sitefinity before starting this project. We were familiar with .NET development patterns and this meant it was easy for us to get up and running.”
• Highly scalable
Front-end users benefit from Sitefinity’s scalability. To date, 4,000 users have been migrated to Sitefinity. They are served by five dedicated servers which use Sitefinity’s built-in load-balancing functionality. This scalable architecture will continue to support Lincoln Interactive as more courses are migrated to Sitefinity. Best of all, Sitefinity’s licensing is based on the number of top-level domains and concurrent backend users, meaning that Lincoln Interactive can deploy additional servers at any time without penalty.
Lincoln Interactive has already moved its courses covering pre-school through 4th grade over to Sitefinity and all remaining course content will be delivered by Sitefinity within 3-4 years.
“The biggest benefit of Sitefinity is that we can edit content so much more easily. Previously, making changes involved a complex process. Now we can make changes quickly – if someone reports that we have provided an incorrect answer for a math question, we can fix it in minutes.”
Lincoln Interactive’s customers also like the change. “The site looks better and works faster,” says Danielle. “We have been able to implement innovative new functionality and we have a lot more in the pipeline.”
“Sitefinity has given us the freedom to innovate,” says Danielle. “It supports the way we want to work, and it frees us to focus on creating better, more engaging educational experiences for our students.”