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Case Studies

  • How Sitefinity Solved the CMS Needs of a Leading Steel and Synthetic Fibres Manufacturer in Australia

    • Sitefinity has given us the flexibility to distribute content through an easy to use administration facility with approval processes, saving on administration costs. It has assisted us in fine tuning our efforts in search engine placement which has led to a number of new business opportunities.

      Author: Ray Desmond, CEO Company: Radmix

    • Client: Radmix
    • Industry: Industrial & Manufacturing
    • Project website: http://www.radmix.com
    • Implemented by: Glenfield Creative
    • Industry
      Industrial & Manufacturing
    • Background
      Radmix is a worldwide leader in the manufacture of steel and synthetic fibres and has manufacturing partners located throughout the world, providing a global ordering network.
    • Challenge
      Radmix requested a revamped website to encompass their new brand identity and provide a means to easily update product information and manufacturing instructions, as well as providing customer software tools in a secure manner.
    • Why Sitefinity
      Sitefinity was recommended because of its easy of use, workflow approval processes, RSS Feeds, user registration, SEO and page security.
    • Technology Highlights
      Sitefinity v3.7
      Microsoft SQL Server
      Adobe Flash
    • Results
      Sitefinity provides a robust, user-friendly content management system that could be used by non-technical staff. The CMS also provides the flexibility of continuing to enhance the website in the future.
  • The Challenge

    Established in 1995, Radmix is a worldwide leader in the manufacture of steel and synthetic fibres and has manufacturing partners located throughout the world, providing a global ordering network.  The Radmix product is utilized by such leading companies as BASF, BHP and Rio Tinto for a diverse range of medium to large scale construction projects worldwide.

    Radmix required an overhaul of their existing static website extending their brand identity and providing a method for staff to easily update content.  Furthermore, a set of software tools for their customers was currently distributed on DVD and an alternative secure method for a web based distribution was required. Search engine optimization was also a major factor ensuring Radmix was found in search engines within a specific set of terms.

    The Solution

    Radmix, having worked with Glenfield Creative for a number of years in the development of branding and electronic media, contracted the firm to create a new online presence, extending the Radmix brand and providing a robust content management system.

    Sitefinity CMS was chosen for its ease of use for Radmix staff to update pages using the CMS editor, the “out of the box” search engine optimization and page permissions, as well as user registration and login for secure pages.

    The Results

    Through the launch of the Sitefinity website by Glenfield Creative, Radmix was able to substantially increase traffic to their website, resulting in new leads from diverse areas of the globe. Radmix is now able to easily update product information online and administration costs have been significantly reduced be distributing client software via the internet.

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